SONY
Do you know who Aiko Morita is? He's the person responsible for at least one or more of the appliances or electronic items you have in your home.
He's the man behind SONY, one of the world's first and most successful global corporations. In the United States alone, Sony was recently rated as the No. 1 brand name ahead of true blue American brands.
Morita's family had a brewery business i Nagoya, Japan, but in true entrepreneurial spirit, the young Akio ventured to the capital of Tokyo shortly after the end of World War II to set up along with his partner Masaru Ibuka a company called Tokyo Telecommunications engineering. their goal was to create products with brand name identification and responsibility - in short, a name that would instantly communicate high product quality.
He's the man behind SONY, one of the world's first and most successful global corporations. In the United States alone, Sony was recently rated as the No. 1 brand name ahead of true blue American brands.
Morita's family had a brewery business i Nagoya, Japan, but in true entrepreneurial spirit, the young Akio ventured to the capital of Tokyo shortly after the end of World War II to set up along with his partner Masaru Ibuka a company called Tokyo Telecommunications engineering. their goal was to create products with brand name identification and responsibility - in short, a name that would instantly communicate high product quality.
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