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During the early 1950's a restaurant in California was making a lot of money offering hamburgers, cheeseburgers, french fries, soft drinks, and milkshakes at very low prices. Intrigued, a traveling salesman peddling food mixers met with the owners and offered to open several branches of the successful dining place. Thus, already in his 50's and besieged by health problems, salesman Ray Kroc started the first McDonald's eatery for brothers-cum-restaurateurs Dick and Mac McDonald.